The annual ranking of the Top Ten Most Memorable Product Launches of 2007 put alli at #5, sandwiched between Domino's Oreo Dessert Pizza and Oreo Cakesters. Of course, the iPhone was #1.
On a more serious note, alli is #4 on TIME's Top Ten Medical Breakthroughs of 2007. We're honored to make this Top Ten list. It helps get the word out that alli is not just a diet pill, it's a new, breakthrough approach to healthier eating and a healthier lifestyle.
It's been a busy year for the alli team. And it will be a busy year ahead as we continue to support alli with an integrated educational campaign, both online and off. We wish you and yours all the best for the holiday season. Eat wisely, exercise and have fun. See you in January.